Users
Site Sections
Login
Interested in full access to the contents of this site?
Learn more about the benefits of a Management Roundtable membership. Join Today!
Already a Member? Login now
Not a member? Register with Management Roundtable today to gain access to selected documents and insights.
In This Report:
HP's key metric for licensing activities...
|
HP's criteria for assessing patents and disclosures... |
|
The challenges involved in judging the qualitative success or failure of licensing deals. |
http://fasttrack.roundtable.com/app/content/knowledgesource/item/788
IP Management Insights from Hewlett-Packard
Hewlett-Packard (HP) outsourced most manufacturing long ago, and is in the process of outsourcing many development functions. The role and value of the employees and organization that remain is to create customer-differentiating Intellectual Property (IP) that HP can then defend and monetize, making HP products worth a premium in the market. In the past, developers have not had to worry as much about IP management and strategy issues. However, increasing patent activity in industry, a crowded innovation space, and costly litigation have created the need for an IP focus at all levels of the R&D organization. Paul Henderson manages HP's internal R&D strategy consultancy, the Product Generation Consulting group, which bridges knowledge of technology, business, and IP to develop know-how for business processes, including IP strategy and intellectual capital management. In this report, Paul discusses such issues as HP's IP leadership structure, patent review boards, options for non-core IP, diagnosing IP issues, and tools for asset management.
(4 pages)
| Already Have a Login? |
| Forgot Your Password? |
This document is for Management Roundtable members only. Become a member now to gain immediate access to this document.
Benefits of Membership
Management Roundtable is the first and only knowledge service and 100% practitioner-based community of its kind. Connect immediately with the people and information you need to remain competitive. For full listing of Membership benefits, click here.
