Users
Site Sections
Login
Interested in full access to the contents of this site?
Learn more about the benefits of a Management Roundtable membership. Join Today!
http://fasttrack.roundtable.com/app/content/knowledgesource/item/1239
CoDev 2008 Congress Looks to Open Innovation as an Engine of Turbo-Charged Growth
In January 2008, The Management Roundtable (MRT) and the Product Development and Management Association (PDMA) held their seventh international CoDev (Co-development) Congress, in Scottsdale, AZ chaired by Cheryl Perkins, president and founder of Innovationedge and former Chief Innovation Officer for Kimberly-Clark. For attendees and speakers alike, the summit offered a rich opportunity to anticipate the future of co-development in light of lessons learned. In a pre-conference workshop, Henry Chesbrough, Executive Director of the Center for Open Innovation at UC Berkeley's Haas School of Business, and Kevin Schwartz, principal consultant with PRTM, presented six key skills for successful open innovation. In the conference that followed, speakers from Kraft, Kodak Procter & Gamble, NanoFilm, Inc., and Hawker Beechcraft Corporation, among others, presented case studies many of which emphasized that open innovation is no longer an optional strategy – it is a necessity for growth and for corporate survival. The speakers also emphasized that open innovation is a culture that must be developed not only in the R&D function but throughout the enterprise.
(8 pages)
| Already Have a Login? |
| Forgot Your Password? |
To access this document, we ask that you complete our brief registration process. Register with us now to gain immediate access to this document.
Benefits of Membership
Management Roundtable is the first and only knowledge service and 100% practitioner-based community of its kind. Connect immediately with the people and information you need to remain competitive. For full listing of Membership benefits, click here.
