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Sharon Oriel of Talisker and Associates, and formerly with The Dow Chemical Company, was an early co-founder of the Intellectual Capital Managers Gathering. In this exclusive interview, Oriel discusses the evolution of capital management at Dow Chemical; the need for a precise terminology around intellectual assets; building questions about intangible assets into the product development process; managing knowledge flow in open innovation projects; the role of the legal department; and the global dimensions of managing intangible assets.
(6 pages)
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